Eloqua Specialist

About Trantor

Trantor is a technology services company focused on outsourced product development and digital re-engineering.  Leveraging our CaptiveCoE™ engagement model, we operate as a seamless extension of our clients’ teams to provide rapid scalability with predictable budgets.  Founded in 2012, Trantor has worked with customers across Tech, FinTech, Media & Cyber Security industries. We have centers in the US, India, Canada, and Costa Rica. We are consistently rated as the #1 employer in the region with the ability to attract and retain technical talent. Our commitment to excellence and impactful results has translated to long-term relationships and value for our clients and solution partners Please visit us at:  https://trantorinc.com

 

We are looking for a skilled Eloqua Specialist with 3-5 years of experience in marketing automation to join our team. The ideal candidate will have hands-on expertise in Eloqua, with a strong understanding of digital marketing automation, and customer journey optimization. Basic knowledge on Sales Force or similar CRM is preferred. This role requires a detail-oriented, tech-savvy individual who can manage and execute multi-channel marketing automation campaigns, drive engagement, and improve lead conversion rates. The candidate should be comfortable working in a highly matrixed global organization and possess excellent account management and problem-solving skills.

 

Role & Responsibilities

  • Design, build, and execute multi-channel marketing automation campaigns using Eloqua.
  • Develop and optimize lead nurturing, onboarding, and re-engagement campaigns.
  • Implement trigger-based campaigns based on behavioral and profile data changes.
  • Utilize email, SMS, and social ads for multi-channel marketing automation.
  • Monitor campaign performance and provide data-driven insights for optimization.
  • Manage and track leads and contacts within Salesforce or similar CRM.
  • Ensure proper integration and data flow between Eloqua and CRM systems.
  • Conduct data hygiene and segmentation to improve targeting and conversion.
  • Collaborate with cross-functional teams in a highly matrixed organization.
  • Manage project workflows and timelines using Wrike, Workfront, or Jira.
  • Communicate with stakeholders to align on marketing automation goals and execution.
  • Use JavaScript, HTML, and diagramming software to enhance campaign assets.
  • Leverage Excel for data analysis, reporting, and campaign tracking.
  • Analyze customer interactions and optimize automation strategies to enhance engagement.
  • Continuously test and improve email performance, segmentation, and personalization.
  • Troubleshoot Eloqua-related issues and implement best practices for campaign success.
  • Act as a tech-savvy marketer, proactively identifying opportunities for automation improvements.
  • Stay updated on marketing automation trends and share insights with the team.

 

Mandatory Requirements:

 

  • 3-5 years of hands-on experience with Eloqua in a marketing automation role.
  • Basic knowledge of Salesforce or any other CRM system.
  • Strong understanding of lead nurturing, segmentation, and multi-channel automation.
  • Experience with Wrike, Workfront, or Jira for project management (any one of the tools).
  • Intermediate proficiency in Excel, JavaScript, HTML, and diagram software.
  • Strong project management skills in a highly matrixed, global organization.
  • Analytical mindset with a passion for customer journey optimization, testing, and troubleshooting.

 

Nice-to-Have Skills:

  • Eloqua and Salesforce certifications (preferred).
  • Experience with other marketing automation tools besides Eloqua.
  • Exposure to digital marketing strategies and technologies.
  • Knowledge of API integrations between Eloqua and other platforms

 

Qualifications:

  • Bachelor’s degree in marketing, Business, Computer Science, or a related field.
  • Eloqua and Salesforce certifications (preferred).
  • Strong written and verbal communication skills with the ability to collaborate across teams.
Job Category: Eloqua
Job Type: Full Time
Job Location: Chandigarh/Gurgaon/Noida/Remote
Shift Timing: From 2:00 PM Onwards

Apply for this position

Allowed Type(s): .pdf